I’m not saying style isn’t important. The reverse is real. Designing without the end outcome in mind is a recipe for disaster, resulting in consistent website style redevelopment (a pricey workout if somebody is developing the website for you) or the modification of content to fit the style (a guaranteed no-no!).
What content do we require to offer prior to we can begin with the design? For each page, describe the objectives that you are attempting to attain for the page – that will help you determine what content must be on the page. Write the material and determine which images need to go with the content.
As soon as the pages have actually been identified and the material is composed, we can now include the other missing aspects required to develop the website. What branding exists within the company (ie. Logos, corporate colours etc). Do you have any pre-existing concepts relating to the feel and look of the website? Exist any sites you have seen that show these ideas? Will get in touch with types, going shopping carts or e-mail lists be needed?
As soon as you have actually gone through this process, you will have significantly reduced the expense and headaches of site design … resulting in a site that will satisfy your goals and be something that you are proud of and willing to recommend to your clients.
Or more to the point, the website design or the content? While a lot of people believe that the most important aspect of their site is the design, in reality its the material. More to the point, the material then drives the design of the site. Developing without the end outcome in mind is a recipe for disaster, resulting in consistent website design redevelopment (an expensive exercise if somebody is developing the site for you) or the adjustment of content to fit the design (a certain no-no!).
As soon as the pages have actually been figured out and the content is composed, we can now include the other missing elements required to develop the site.